Holiday Gifts For Clients
Though a business’s gifting strategy is important during all times of the year, the holiday season is especially vital for organizations that want to connect with their clients in this way. Sourcing and sending holiday gifts for clients is a long-observed tradition that helps fortify the relationship between consumer and company. It can be difficult to come up with corporate gift ideas in the best of times, and the busyness of the holidays magnifies this challenge.
Knowing what to send is often one of the most difficult aspects of gift giving, no matter whether you need to produce small appreciation gifts for clients or come up with corporate gift ideas for executives or unique corporate gift ideas for employees as a special form of recognition. The kinds of gifts someone sends in each of these situations will differ due to the nature of the relationship between the business and the recipient.
For example, luxury corporate gifts ideas will likely be more suited for business partners, long-time employees, and VIP clients. A business may also send luxury corporate holiday gifts on a special occasion to celebrate an employee’s retirement or a new business deal.
An organization’s holiday gifting strategy may include luxury gifting, but businesses can’t always afford to send such high-end gifts to all of their planned recipients. This article will go over some of the details involved in holiday gifting and provide ideas for businesses that want to optimize their client gifting strategy during the holidays.
It should be noted that people celebrate many different holidays, so any messaging should be generalized with “happy holidays” unless you know what the recipient celebrates. Learn more about the Do’s and Don’ts of corporate gift-giving in our Holiday Guide.
Holiday Gifts For Clients 2022
It’s important to consider the items you choose for corporate gifts. Ideas for clients might range from small promotional gifts for customers to incredibly personal and meaningful gifts for clients depending on the value they give to a business.
There are near-endless options for holiday gifts for clients. 2022 marked a more robust year of gifting than ever before, which means that businesses have more opportunities to find the perfect gifts for each recipient. Planning and consideration make all the difference because well-thought-out gifts are the best corporate gifts. 2022 also made it clear that ecommerce is more prevalent than ever, which means companies need better ways to connect with their clients. Sending a considerate gift to your most valuable clients around the holidays is one of the best ways to do this.
In the years to come, this increasingly active online market will make holiday gifting even more important for sustaining the bond between clients and companies. To ensure gifts are received well by clients, businesses should take their gifting strategy seriously and make plans for holiday gifting well ahead of time. Coming up with gift ideas, sourcing items, and scheduling deliveries shouldn’t be put on the back burner if you really want to impress your recipients.
Gift Ideas For Clients
Coming up with gift ideas for clients isn’t easy, especially when you have to send out a large number of gifts to many people over the holidays. Here are some general holiday and Christmas gift ideas for clients, as well as some inexpensive bulk Christmas gift ideas from our Holiday Catalog:
- Winter Warmer Gift Set: This gift set includes hot cocoa and cookies, all wrapped up in a seasonally-themed package.
- The Old Fashioned Kit: This kit includes everything the recipient needs to create a tasty old fashioned, as well as extra tools and dark whiskey chocolate.
- Wrapped Up in Comfort Package: With a cozy blanket, candle, and engaging puzzle, this package is all about giving someone the gift of relaxation during the holidays.
- Shimmering Snowflake Peppermint Bark: This gift includes six pieces of delicious chocolate with a holiday twist.
- Gourmet Popcorn Fancy Crown Box: Everyone loves flavored popcorn, especially around the holidays. This gift is high-quality, inexpensive, and easy to order in bulk.
- Sweater Rocks Glass Pair: These bourbon glasses are engraved with holiday designs and can be ordered in large quantities for multiple recipients.
When developing client Christmas gift ideas, keep your recipient in mind—only select clearly Christmas-themed gifts for those that celebrate this holiday. For example, if someone celebrates Hannukah, a gift displaying Santa Claus wouldn’t be appropriate or appreciated.
Unique Client Gift Ideas
Sticking to the norm doesn’t always give the best results. For clients you really want to impress, you’ll want to spend time coming up with unique client gift ideas. Unique corporate gifts can come in many forms, including gifts from retailers that are local to the recipient, customized or engraved gifts, and outside-of-the-box gifts that take unique high-end corporate gifts to the next level.
Free gift ideas for customers might not cut it during the holiday season, but that doesn’t mean gifts have to break the bank. Here are some unique corporate gift ideas for clients and gift ideas for VIP clients that can leave a lasting impression on the recipient:
- Customized corporate gifts: Customizing a traditional corporate gift is a great way to add a memorable twist and make the gift unique. Customizing a gift might include engraving it with something relevant to the client or making the gift more relevant to a client by adding personal touches.
- Home Town Map Rocks Glass: This rocks glass can be engraved with a map of any town or city in the U.S.
- Champagne Celebration: Provide a unique experience for a gift recipient by adding a personalized message to a box with champagne flutes and a celebratory bottle of champagne.
It takes extra forethought to come up with unique client gift ideas. 2022 continued the trend of uncertainty and stress for many, which means meaningful holiday gifting is more important than ever.
Personalized Gifts For Clients
If you want to go the extra mile for your most valuable clients, consider sending personalized gifts. Personalized gifts for clients can come in many forms, including branded corporate gifts that include the client’s name or something relevant to them as individuals.
The Paper Plane Agency and our swag editor are the perfect swag solutions for companies that want to send personalized gifts. We provide assistance as you decide on different gifts, whether they be fall client gift ideas or holiday gift ideas. In addition to helping with the gifting strategy, we allow you to design, personalize, and customize gifts to make them all the more special for recipients.
There are many routes a business can take when looking for personalized gift ideas for clients. Inexpensive gifts can be made more special with the addition of a personal engraving or embroidery. Though, businesses that want to make a big splash may prefer more luxurious gift ideas for clients. Expensive gifts that include personal touches create a gifting experience that the recipient will never forget.
Additionally, if you want to maintain the marketing value of your branded gifts while also making them more desirable to recipients, consider adding something personal to the item in addition to your company logo.
Business Gifts For Clients
The best corporate gifts for clients strike the balance between being professional and personal. Business gifts for clients should be high-quality and well-curated while also being meaningful to the recipient. A few corporate gift ideas for customers include branded snack baskets, client gift boxes that contain a variety of your company’s products, and luxury gifts such as wireless headphones.
Since quality matters, it can be difficult to come up with free gift ideas for customers. Small businesses may offer free gifts for customers as an incentive to continue shopping with them, but during the holidays, organizations usually have to put a little more money into their gifting strategy.
Overall, the holiday gifts you send clients may be similar to the gifts you would send business partners or employees. Though, there are situations in which the kinds of gifts you send to each of these groups differ. For example, a gift for a business partner that just closed a deal with you would likely be more luxurious, as would a gift for an employee’s work anniversary. Continue reading for general holiday and Christmas gift ideas for business partners.
Gift Ideas For Business Partners
As mentioned above, gift ideas for business partners may be slightly different than corporate gift ideas for employees or gift ideas for high-value clients. You may want to consider splurging on luxury gifts for business partners you’ve been working with for a long time as a show of your appreciation.
Outside of the holidays, there are other occasions on which business partners should receive gifts. For example, your company may want to observe birthdays by sending a birthday gift for business partners or delivering gift baskets for business partners that have made a large positive impact on your revenue in a particular quarter. One of the most common reasons to send gifts to business partners outside of the occasions mentioned above is when you first start your professional relationship.
Some gift ideas for new business partners include travel accessories or luggage, snack and champagne baskets, and office accessories such as clocks or high-quality paperweights.
No matter who you need to get gifts to or what time of year you need to do so, Postal can help. Optimize your gifting strategy during the holidays—and all other times of the year—with the help of our robust gifting platform. Request a demo with Postal today to start gifting more intentionally.