Custom Swag Store Platform
Build a public swag store and let your employees and customers shop your branded merch online.


Allow employees and customers to shop your branded swag
- Send branded gift cards or let visitors to shop via credit card in checkout
- Deliver a personalized experience and reduce waste by allowing users to pick exactly what they want
- Use the public-facing store as an extension of digital programs to create integrated, omnichannel campaigns
Centralize inventory and budget management
- Upload branded items from the Postal Marketplace directly to your storefront
- Know what sells and what’s making impact to pipeline with integrated reporting
- Consolidate warehousing to better manage inventory

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Work with our experienced team at Paper Plane Agency
- Ideate, design, and manage creation of branded swag, onboarding kits, and direct mail campaigns
- Receive 1:1 human support with a dedicated project manager
- Warehouse, kit, and ship items around the world
Create custom swag items in-app for your store
- Choose from thousands of customizable items that fit your budget and timeline
- Design and order swag without having to purchase huge quantities
- Store items in Postal’s warehouses and send them individually or in bulk
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Enable every team to connect offline
Enable every team to connect offline




Hear from our flyers
Learn more about the Postal ecosystem
Postal integrates with the tools you use in your outreach, operations, and reporting to show the impact of the offline and online channels in one place.
FAQ
A company swag store, also known as a branded merchandise store or corporate store, is a platform where a company offers a variety of promotional products and merchandise customized with its logo, branding, or messaging. These items are typically given away or sold to employees, clients, customers, and other stakeholders as a means to promote the company's brand, build a sense of belonging, and create goodwill. The store may include a wide range of items, such as clothing, office supplies, tech gadgets, and accessories, all featuring the company's branding.
Branded swag is important for several reasons:
- Brand Awareness: It helps increase brand visibility by putting your logo and message in front of a wider audience. People who use or wear your branded swag become walking advertisements for your company.
- Employee Engagement: Providing swag to employees can boost morale, create a sense of belonging, and improve team spirit. It's a tangible way to show appreciation and pride in the company.
- Client and Partner Relationships: Branded swag can be an effective way to express gratitude to clients and partners, strengthening business relationships. It can also serve as a conversation starter and a reminder of your company's presence.
- Marketing and Promotion: Swag can be used in marketing campaigns, trade shows, and events to attract attention and engage with potential customers. It's a cost-effective way to leave a lasting impression.
- Professionalism: High-quality swag items convey professionalism and attention to detail, which can positively influence how your company is perceived.
The budget for company swag can vary widely depending on the size of your company, your industry, and your specific goals. Here are some considerations when determining your swag budget:
- Company Size: Larger companies often allocate a larger budget for swag due to their larger employee and client base.
- Goals and Objectives: Consider what you want to achieve with your swag. Are you aiming for brand recognition, employee retention, or client acquisition? Allocate budget accordingly.
- Quality vs. Quantity: It's often better to invest in high-quality items that will be used and appreciated rather than distributing a large quantity of low-quality items that may be discarded.
- Frequency: Decide how often you plan to distribute swag. One-time events may require a different budget than ongoing employee recognition programs.
- ROI Expectations: Consider the expected return on investment (ROI) from your swag efforts. Measure the impact of your swag in terms of increased brand awareness, employee satisfaction, or client retention.
Get started with Postal
